BMW India has officially launched the new BMW 3 Series Long Wheelbase (LWB) in India, priced at ₹62.60 lakh (ex-showroom) . This luxury sedan, also known as the BMW 3 Series Gran Limousine, will be locally manufactured at the BMW Group Plant in Chennai. Initially, only the petrol variant, the BMW 330Li M Sport, will be available, with the diesel option expected to follow shortly .
Design and Dimensions
The new BMW 3 Series LWB showcases an upgraded design with a refreshed kidney grille and twin circular LED headlights, including Adaptive LED Headlights with projector lamps for improved visibility . Measuring 4,819 mm in length with a segment-leading wheelbase of 2,961 mm, it offers the most spacious second-row seating in its class . The sedan is available in four metallic paint finishes: Mineral White, Skyscraper Grey, M Carbon Black, and Arctic Race Blue, complemented by Leather Vernasca Cognac upholstery .
Interior and Comfort Features
Inside, the BMW 3 Series LWB is equipped with a BMW Curved Display, offering a seamless touchscreen experience. The interior blends comfort and sportiness, featuring a flat-bottomed M Leather Steering Wheel, electrically adjustable Comfort Seats with extendable thigh support, and a large panoramic sunroof . Additional enhancements include six dimmable ambient lighting options, three-zone automatic climate control with active carbon filters, and interior trim strips in Aluminium Rhombicle Anthracite finish .
Technology and Safety
The BMW 3 Series LWB comes loaded with advanced technology features, including BMW iDrive with Operating System 8.5, allowing interaction through touch, gesture, or voice commands . The BMW Intelligent Personal Assistant adapts to driver habits for proactive assistance. The BMW Digital Key Plus enables keyless entry and start using a smartphone, while Park Assistant Plus with Surround View Camera offers a remote 3D view of the vehicle via the My BMW App .
Safety features include six airbags, Dynamic Stability Control (DSC), Cornering Brake Control (CBC), ISOFIX child seat mounts, and an electronic parking brake with auto hold . Additionally, the BMW Driving Assistant includes Blind Spot Detection, Lane Change Warning, and Collision Alerts for enhanced safety .
Engine and Performance
The BMW 330Li M Sport is powered by a 2.0-litre, four-cylinder BMW TwinPower Turbo petrol engine delivering 258 hp and 400 Nm of torque at 1,550 rpm to 4,400 rpm . It accelerates from 0-100 km/h in just 6.2 seconds, thanks to an 8-speed Steptronic Sport Automatic Transmission that ensures quick gear shifts . Drivers can switch between ECO PRO, Comfort, and Sport modes using the Driving Experience Control switch, while Launch Control enables maximum acceleration with optimized traction .
BMW has introduced Service Inclusive and Service Inclusive Plus packages to reduce ownership costs, covering Condition-Based Service (CBS) and maintenance work with plans starting from 3 years or 40,000 km, extendable up to 10 years or 200,000 km . Customers can also opt for extended warranty coverage for up to 10 years .
The new BMW 3 Series LWB is a strong contender in the luxury sedan segment, offering a blend of spacious comfort, advanced technology, and dynamic performance. With its competitive pricing and locally manufactured status, it aims to attract buyers looking for a premium driving experience without compromising on luxury .
